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Product Leads Qualification (PQL)
Product Leads Qualification (PQL)

Identify who from your free tier is likely to convert to a paying customer

Noa Lembersky avatar
Written by Noa Lembersky
Updated over 10 months ago

Unlock the full potential of your PLG strategy by leveraging AI to accelerate your motion. Forwrd can identify signals that distinguish high-converting users, allowing you to prioritize and engage with those most likely to convert from the free tier to paying customers.

Stop Wasting Time Tracking Users Manually

Say goodbye to manual user tracking. Let our AI automate the process, identifying crucial signals and freeing up your time for more strategic initiatives. Focus on engaging with potential paying customers instead of laboriously tracking user behavior.

Deeper Insights = Higher Win Rate

Move beyond one-dimensional scoring systems. Integrate your product, CRM, and marketing stacks to gain a comprehensive understanding of user behavior. Deeper insights translate to a higher win rate as you tailor your approach based on a holistic view of your users.

Activate Insights in Apps Your Sellers Use Daily

Empower your sellers by delivering insights directly to the tools they use daily. Push scores and insights seamlessly into your CRM view or provide them to your Sales Development Representatives (SDRs) and Account Executives (AEs). Enable your sales team to strike while the iron is hot.

Personalize Your Seller’s Outreach at Scale

Enable your Sales Development Representatives (SDRs) and Account Executives (AEs) with daily insights that help them understand their prospects better. Our AI/ML software facilitates personalized outreach activities at scale, increasing the effectiveness of your sales efforts.

Spot PQLs Using AI Without an Army of Resources

Say goodbye to resource-intensive processes. With Forwrd, easily create and deploy predictive scoring models without writing code or involving technical teams. Spot potential paying customers efficiently, streamlining your qualification process.

For further guidance or to explore how Forwrd can elevate your Product Leads Qualification strategy, feel free to reach out to our support team. We're here to help you maximize the conversion of free-tier users into paying customers, driving success in your PLG strategy.

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